地方商圈發展的模式與工具相近，使得商圈發展漸趨同質化；兼具體驗價值、ICT應用與文創等新世代商圈...
The purpose of this study was to examine the relationships among digital content service, experience value, brand equity
地方商圈發展的模式與工具相近，使得商圈發展漸趨同質化；兼具體驗價值、ICT應用與文創等新世代商圈...
The purpose of this study was to examine the relationships among digital content service, experience value, brand equity